Online survey demonstrates FSB’s value for the sports and leisure industries

High levels of satisfaction among exhibitors and visitors speak to the success of FSB 2023

The 2023 edition of FSB, the International Trade Fair for Public Space, Sports and Leisure Facilities, took place in Cologne from 24 to 27 October 2023 in colocation with aquanale, the International Trade Fair for Sauna, Pool, Ambience. The event received an outstanding response from exhibitors and visitors alike – over the course of four days, 824 exhibitors from 45 countries unveiled pioneering products, technologies and concepts to approximately 25,000 trade visitors at the two flagship trade fairs. An anonymous online survey conducted by Koelnmesse* for FSB 2023 now underlines the event's impressive figures and provides further, detailed evidence of the high levels of satisfaction among exhibitors and visitors.

The exhibitors surveyed were extremely satisfied with the outcome of FSB 2023. Over 75 per cent stated that they were generally very satisfied or satisfied with the degree to which they had achieved the objectives they had set for the trade fair. These included, above all, establishing new business relationships and fostering existing ones, in addition to networking, finding new cooperation partners and presenting their latest products and solutions.

Those surveyed were particularly pleased with the calibre of the event’s visitors. Almost 80 per cent stated that they were very satisfied or satisfied with this aspect. The main target groups reached at FSB 2023 were representatives from the fields of architecture, engineering and construction as well as delegates from planning agencies and local and municipal authorities and administrations, coinciding with the most important target groups identified by the exhibiting companies.

Read more how FSB once again reinforced its crucial role as a business and networking platform for the industry.


photo credit: Koelnmesse