In 2021, SMG launched a rocket with the introduction of AR (Augmented Reality) and thus once again distinguished itself as a pacesetter in the industry. Now the company is igniting the second stage of this future-oriented application, which will make technical support much easier in the future. Because a excellent service is not based on standards, but on the customer's individual requirements, as CEO Tobias Owegeser explains: "Our intention is to be there for customers with a complete full service as long as they use our products. And that's usually decades.” SMG customers have always appreciated the high availability of original SMG spare parts across the entire range of machines.

And now they also benefit from the use of "augmented reality". Because this not only boosts the perception of reality with computer support, but also represents an extremely useful tool for service assistance that is self-explanatory.

The example of the TurfCare TCA1400 shows how SMG relieves its customers and creates real added value. With the new AR application, instruction manual video and brochure, you can get even more information about the product. Whether personally on site, "online" or with the service hotline: Now the service experts from SMG can train even more clearly and quickly clarify problems or uncertainties. Or you can optimize the current use of the TCA with the SMG Service 4.0. Tips from the world market leader for effective cleaning and care of artificial turf pitches!

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